When using EFT, normal function is restored and a cognitive shift takes place that can leave the person wondering what the problem ever was. They then find it hard to believe, and in some cases just don’t even remember, that they even had the problem.

This is known as the Apex effect. This problem is further heightened by the general disbelief that EFT could ever work. For that reason it is important to write down whatever you are treating and its intensity level before starting. This is covered further in EFT techniques.